Makeup Trends Dominating This Year

ORIGINALLY PUBLISHED IN DE MODE

Article Published on: 03RD DEC 2025 | www.demodemagazine.com

This year’s makeup landscape is all about balance—celebrating natural beauty while embracing bold, artistic expression. The biggest trend dominating the beauty world is skin-first makeup. Rather than heavy, full-coverage foundations, lightweight skin tints, tinted moisturizers, and serum foundations are taking the spotlight. The goal is to let real skin show through with its texture, freckles, and natural glow. Soft, dewy finishes and barely-there concealing create a healthy, radiant complexion that feels effortless.

Another major trend is the rise of monochromatic makeup, where cheeks, lips, and eyes share the same color family. Shades of rose, terracotta, peach, and mauve create a harmonious, modern look that is both simple and sophisticated. This technique offers a cohesive finish while reducing product overload and blending effort.

On the opposite side of minimalism, graphic eyeliner and bold eye colors are making waves. Floating liner, sharp wings, and geometric shapes in shades like cobalt blue, emerald, and neon pink are giving makeup lovers fresh creative freedom. Even mascara is getting a makeover, with bright-colored lashes becoming a fun statement for those who love experimentation.

Glossy lips and powder blush are also returning to the spotlight. After years of matte lips, high-shine glosses and nourishing tinted balms now lead the trend. Powder blushes in soft-focus finishes are gaining popularity for their ability to create a natural flush while blending flawlessly into the skin.

Finally, sustainable and refillable beauty products are more in-demand than ever. Consumers are choosing brands that focus on clean formulas, eco-friendly packaging, and ethical production.

Overall, the trends dominating this year embrace individuality—allowing everyone to express themselves whether they prefer a fresh, natural look or bold creative statements. Beauty has shifted from perfection to authenticity, encouraging wearers to highlight what makes them uniquely beautiful.